THE FUTURE FARM

The Future of Everything Festival is a 3-day conference organized by The Wall Street Journal to bring together industry and thought leaders to discuss the developments currently paving the way for the future. They wanted to get the word out about their inaugural launch and get people excited for the potential of the future. We worked to move a custom freight farm, a fully-functioning farm contained within a freight container, to a busy corner in downtown Manhattan. The installation introduced New Yorkers to the radically new ways they could source their food and sparked curiosity for what else the future might have in store.