Google I/O

Every year, Google hosts its I/O event where they unveil the latest innovations soon to reach devices. Though the in-person event is invite only, we brought that experience to audiences across social media with coverage featuring our in-house creators, Krysten and Tré, that not only brought the excitement of their official announcements to viewers at home, but also distilled the technical details into snack-able content ready-made for an always online generation.

2024

During the 2024 I/O, our team created a series of short form interactive content showing skits where upcoming features might save users quite a world of pain. These clips were posted real-time in concert with the live announcements made throughout the day during the in-person event. Post-event, we released :60 recap videos after each day of I/O for the TL;DW audiences that prefer tidy summaries.

2023

For the 2023 I/O, we attended the event to capture on-the-ground teasers and coverage that offered the most exciting updates to consumer innovations to audiences on Android’s social channels.